New Balance Award Winning 1080 Series Now with Fresh Foam Technology

With more than 4 million pairs of athletic footwear made and assembled per year in the USA, Boston-based New Balance has combined its award winning Fresh Foam cushioning with the 1080 series running shoes to give runners comfortable yet premium performance running.

With data gathered from athletes, such as runners’ biomechanics, force patterns and wear tendencies, the New Balance design team delivers a supremely cushioned underfoot feel that maintains the runner's need to engage with the ride itself.

New Balance Fresh Foam 1080, Men Model, Colour: Blue Bell with Lime Green.

New Balance Fresh Foam 1080, Men Model, Colour: Smokey Quartz & Red.

The Fresh Foam 1080 brings Fresh Foam to premier neutral; a substantial midsole with an inherently stable footprint and careful attention to areas of flex. With one-piece Fresh Foam midsole, the Fresh Foam 1080 gives runners a continuously smooth ride without interference and a shoe that can handle any amount of mileage.

The Fresh Foam 1080 also features a bootie-construction specially designed to accommodate various instep heights and foot volumes to wrap the mid-foot securely. An intelligent emboss on the top bed of the midsole together with data driven flex groove placement, enhance the flexibility in this tremendously cushioned underfoot shoe.

New Balance Fresh Foam 1080, Women Model, Colour: Dragonfly with Grey.

New Balance Fresh Foam 1080, Women Model, Colour: Thunder with Bayside.

For runners who are looking to conquer any road with a shoe equipped with premium technology and lux cushioning, then the Fresh Foam 1080 may be something to consider to deliver a plush, soft ride.

The Fresh Foam 1080 is now available locally at New Balance Concept Stores for S$169 in three different colors.

The Men's Fresh Foam 1080 is available in Navy with Smokey Quartz & Red, Blue Bell with Lime Green and Grey with Lime Green.

The Women's Fresh Foam 1080 is available in Dragonfly with Grey, Freshwater with Icarus, Thunder with Bayside.